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Web Hosting - Is a Dedicated Server Worth What You Pay? In reviewing web hosting plans, many web site owners are faced at some point with the decision of whether or not to pay for a dedicated server. A dedicated server is one which holds your site(s) exclusively. It's not shared with other sites. You then have the option to put one site or many on that piece of hardware. But the decision is never easy. There are multiple considerations to take into account, far beyond just the higher dollar outlay that inevitably accompanies a dedicated server option. Performance is (or should be) a prime consideration for the majority of site owners. Studies show that when a page doesn't load within about 10 seconds or less, almost everyone will give up and go elsewhere. The delay may be caused at any of a hundred different points in the chain between the server and the user. But often, it's the server itself. In any case, it's important to eliminate the server as a possible bottleneck, since it's one of the few points over which the site owner can exercise some control. That need for control extends further than just performance, however. Other aspects of the user experience can benefit or suffer from server behavior. Security is a prime example. With the continuing prevalence of spam and viruses, a server can easily get infected. Having only your site(s) on a single server makes that issue much easier to deal with. With fewer sites on a server, there is less likelihood of getting infected in the first place. Also, since you will place a higher value on security than many others, it's easier to keep a dedicated server clean and your site well protected. You can use best practices in security to fortify your site. Having other sites on the server that you don't control raises the odds that your efforts are for nothing. One way your efforts can get watered down is through IP address sharing. Less sophisticated hosting services will often assign a single IP address to a single server and multipe sites. That means your site is sharing the same IP address with other domains. That leaves you vulnerable in several ways. Virus or spam attacks may target a particular IP address. If you have the same one as another site, one that is more likely to attract hostile intentions, you suffer for and with someone else. In other cases an IP address range is assigned to the server, with each site receiving its own address from within that range. Though better than the one IP:server scenario, this still presents a vulnerability. Many attacks try a range of IP addresses, not just a single one. But even legitimate sources can give you trouble when you share an IP address or a range. If another site engages in behavior that gets it banned, you can suffer the same fate if they ban the address or range. If the miscreant that shares your server/IP address or range is himself a spammer for example, and gets blacklisted, you can inadvertently be banned along with him. Using a dedicated server can overcome that problem. There's a certain comfort level in knowing what is installed on the server you use, and knowing that you alone put it there. But a dedicated server option may require increased administration on your part. If you're not prepared to deal with that, you may have to pay still more to have your dedicated server managed by someone else. All these factors have to be weighed carefully when considering a dedicated server plan.

The "Catch" to Some of these Freebie Sites Remember that old saying, "There's no such thing as a free lunch?" Well, it's not true—there are plenty of freebies out there. However, there are some things you should know about if you are going to go after these freebies. The World Wide Web is awash with web sites that like to offer visitors with loads of tempting freebies. But although many of these are legitimate offers, there are some things you should know about these freebie sites. Here are some things to know about these freebie sites. Getting Things for Free—A Caveat Here is the basic caveat when it comes to these freebie offers—there is usually something you will have to endure in order to get your freebie. Although you may not have to make any sort of financial contribution or monetary expense, you will have to pay in some small non-monetary way. Here is a quick rundown of various kinds of 'catches' that you may come across as you seek out the best of the web's freebies. Watching Ads Before You Get to the Good Stuff One of the most common techniques that websites will use before you can get access to their freebies is to force you to watch ads. There are many different versions of this method. Many sites that promote freebies will support their site through advertisements. Most advertisements show up as pop-up or banner ads. Some websites also use video websites. With the ubiquity of high speed Internet, video ads have lately become the preferred method of advertisement on many websites. The less subtle of these ads are the pop-up and banner ads. Pop-up ads are often quite obtrusive and they can interrupt your enjoyment of the website. You might want to avoid ad-based freebie sites at work, as these can often interfere with your screen. Many popular freebie websites also offer ad-free versions of their content. This may be something to consider if you really find the website's content valuable. Be Wary of Automatic E-mail Sign-Ups Many freebie websites will sign you up automatically for their email newsletters. The worst-case scenario is when the website allows its partners to bombard you with email ads. What is the best way to avoid getting on an unwanted email list? Read the fine print, and whenever you get the option, uncheck the opt-in box at the very bottom of the page. Take Care of Your Privacy Many sites that offer freebies make money by selling the personal information that they gain from their web traffic. In order to avoid having your personal information being sold, you should avoid giving your personal information to websites that can't provide you with an upfront privacy policy. You should also look for the TRUSTe seal that ensures your personal information is kept secure and private. Also, never provide more information than you need to provide. Avoid Large Downloads Whenever Possible Another thing you should watch out for are large downloads. Although there are many legitimate large downloads out there, you should avoid sites that don't tell you exactly what you are downloading, how long the download will take, and how big the file size is. Watch Out for Disappearing Websites If there is one thing to know about freebie websites is that they are often 'here today, gone tomorrow' type enterprises. Many freebie websites simply don't survive for very long. You should think hard before committing to a website that offers free services that you will have to depend on. The last thing you want is to depend on a website's services, and then have those services disappear or suspended.

Web Hosting - Why Backups Are Essential One thing most web site owners have little time for is... anything! Anything other than focusing on their site content and the business or service it supports and the information it provides, that is. That means that administration often suffers, as it frequently must. There's only so much time in the day. But the one thing that you should never let slide are backups. They are like insurance. You rarely need it (you hope), but when you do you need it very badly. Performing regular backups - and testing them - doesn't have to be a nightmare. A little bit of forethought and effort and they can be automated to a high degree. And, they should be tested from time to time. Even when a backup appears to have gone without a hitch, the only way to know whether it's of any value is to attempt to restore the information. If it can't be restored, the backup is worthless. Even when the web hosting company provides the service, there is still some planning involved for the site owner. Hosting companies often rely on one or both of two methods. They backup everything (called a full backup), then backup anything which has changed since the last full backup (called an incremental backup). Of special interest are any configuration files that have been tailored. If you've modified the default installation of a software package, you want to be able to recapture or reproduce those changes without starting from scratch. Network configuration files, modifications to basic HTML files, CSS style sheets and others fall into the same category. If you have XML files, databases, spreadsheets or other files that carry product or subscriber information - about items purchased, for example, or people who signed up for a newsletter - those should get special attention, too. That's the lifeblood of your business or service. Lose them and you must start over. That can break your site permanently. It should go without saying that all HTML and related web site files that comprise visible pages should be backed up regularly. It isn't necessary to record every trivial change, but you can tailor backup software to exclude files or folders. Usually they're so small it isn't worth the trouble. But in some cases those small changes can add up in scenarios where there are many thousands of them. Here again, the backups are worthless if they can't be used. Even if the hosting company charges for doing so, it's worthwhile to test once or twice a year at least to ensure the data can be restored. That's especially true of database backups, which often involve special software and routines. Database files have a special structure and the information is related in certain ways that require backups be done differently. Developing a backup strategy can be straightforward. Start simply and review your plan from time to time, modifying it as your site changes and grows. But don't neglect the subject entirely. The day will come when a hard drive fails, or you get hacked or attacked by a virus, or you accidentally delete something important. When that day comes, the few minutes or hours you spent developing and executing a backup plan will have saved you days or weeks of effort.